Depressions that failures BlackBerry BB10


Blackberry reported a first quarter loss of £ 55m, is another next quarter and said its new BB10 devices sold only 2.7 million units
The smartphone maker reported a net loss of $ 84 million (€ 55), or 10 cents per share, for the quarter from 1 June, which sent shares plunge nearly a fifth of the market premarket trading.
Blackberry smartphones shipped 6.8 million, an increase of 13pc compared to the previous quarter, and revenue rose 15pc $ 3.1 million (2 billion pounds), but it was not enough to keep profits companies with respect to the previous quarter.
The company provides no breakdown of sales by 10 Blackberry, so there is no record of how last Blackberry device, which was launched in order to boost sales and compete with its competitors, is for sale.
The results of Friday are better than last year recorded a loss of $ 518 million (€ 340 million), but still below the expected turnover of $ 3.36bn (£ 2.2bn).
President and CEO Thorsten Heins BlackBerry said: "During the first quarter, we continued to focus our efforts on the global deployment of BlackBerry 10 platform.
"We're still in the early stages of the launch, but the BlackBerry 10 platform and BlackBerry Enterprise Service 10 show customers become very secure mobile dynamic flexible IT solutions and.
"Over the next three quarters, we will increase our investment to support the deployment of new products and services, and to demonstrate that BlackBerry has become a leader in mobile computing and dynamic next-generation solutions, both for consumers and business. "
The company statement said Blackberry continue to reduce costs to improve efficiency, but said: "Based on the dynamics of competition in the market and these investments, the company anticipates that it will generate a loss operating in the second quarter. "

SOURCE: THE TELEGRAPH